Often a round or two of rewrites are needed to craft a solid lead. Curtis Condon’s career path to Ruralite Services included a few rewrites, too.
His journalism career began at a startup magazine, then a newspaper.
“It was such a lousy work environment I decided to quit and go to grad school instead,” says Curtis, Ruralite’s retiring managing editor.
He worked as a freelancer for a few magazines and was wrapping up his thesis for his masters in journalism at the University of Oregon when he heard about a job at Ruralite. He joined the company as an editor in 1990. Within two years, he was tapped to lead the magazine staff as managing editor.
Under his leadership, Ruralite magazine won the National Rural Electric Cooperative Association’s George W. Haggard Memorial Journalism Award in 2015. The award is annually given to the nation’s top cooperative magazine for journalistic excellence.
Curtis retires in July as Ruralite Services’ longest-tenured current employee, and one of its most liked and respected.
“What will I miss most? Definitely the people,” says Curtis. “The people here, the people at the co-ops and the readers.”
A Rich Legacy
The number of utilities using Ruralite’s magazine brands grew by nearly 20 percent during Curtis’ tenure. He oversaw the expansion of magazine brands under the company’s umbrella from one, Ruralite, to four, with the addition of Florida Currents, Currents and KIUC Currents. Total circulation of the magazines under his editorial eye grew from just over 250,000 to more than 440,000.
Ruralite’s new managing editor, Leon Espinoza, joins the staff in mid-August. Learn more about him here.