Efficient Messaging for Efficiency Services

Marketing Materials

Efficient Messaging for Efficiency Services

Ruralite Services, a communications cooperative for consumer-owned utilities, partnered with their subsidiary, Efficiency Services Group, to produce a variety of printed marketing materials for customer utilities to use with their consumers.

  • Start Saving: This is a flyer designed to describe to utilities what the efficiency kit program offers.
  • Fight Back: During direct install visits, this informational flyer can be distributed to homeowners about a free duct-sealing program, offered by their utility.
  • Save Energy: Typically included in a 4-pack LED efficiency kit mailed to consumer homes, these postcards can also be mailed to utility consumers, offering additional free energy efficiency home installation services.
  • Ready to Try Again: These postcards give notice to consumers who weren’t home for their requested direct install appointments, providing direction on rescheduling.

View All ESG Marketing Materials

Need to effectively deliver a quick message to your consumers – on any topic? Try a custom flyer or postcard. Contact your editor or email marcom@ruralite.org to get started.